Looks at the way our minds work, and how we make decisions. Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? This book enables to you make better decisions at work, at home, and in everything you do.

The influential, international bestseller - over 10 million copies sold - that has transformed how we shape our judgements and make decisions Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices- fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking, enabling you to make better decisions at work, at home, and in everything you do.

Details

ISBN13: 9780141033570
Format: Paperback / softback
Number of Pages: 624
Edition:
Publication Date: 02 Jul 2012
Publisher: Penguin Books Ltd
Publication City, Country: London, United Kingdom
Dimensions (cm): 19.6(H)x12.9(L)x3(W)430
Weight (gm): 430

Author Biography

Daniel Kahneman was a Senior Scholar at Princeton University, and a former Emeritus Professor of Public Affairs, Woodrow Wilson School of Public and International Affairs. He was awarded the Nobel Prize in Economics in 2002. He died in 2024.

Reviews

There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Daniel Kahneman's Thinking, Fast and Slow… compulsively readable from beginning to end... this is one of the greatest and most engaging collections of insights into the human mind I have read -- William Easterly * Financial Times *
Profound . . . As Copernicus removed the Earth from the centre of the universe and Darwin knocked humans off their biological perch, Mr. Kahneman has shown that we are not the paragons of reason we assume ourselves to be * Economist *
An astonishingly rich book: lucid, profound, full of intellectual surprises and self-help value. It is consistently entertaining and frequently touching * The New York Times Book Review *
The godfather of behavioural science... his steely analysis of the human mind and its many flaws remains perhaps the most useful guide to remaining sane and steady -- Josh Glancy * Sunday Times *
A tour de force of psychological insight, research explication and compelling narrative . . . Thanks to the elegance and force of his ideas, and the robustness of the evidence he offers for them, he has helped us to a new understanding of our divided minds-and our whole selves -- Christopher F. Chabris * Wall Street Journal *
Wonderful... To anyone with the slightest interest in the workings of his own mind, it is so rich and fascinating that any summary would seem absurd -- Michael Lewis * Vanity Fair *
This is a landmark book in social thought, in the same league as The Wealth of Nations by Adam Smith and The Interpretation of Dreams by Sigmund Freud -- Nassim Nicholas Taleb, author of The Black Swan
Daniel Kahneman is among the most influential psychologists in history and certainly the most important psychologist alive today...The appearance of Thinking, Fast and Slow is a major event -- Steven Pinker, author of The Language Instinct
This book is a tour de force by an intellectual giant; it is readable, wise, and deep. Buy it fast. Read it slowly and repeatedly. It will change the way you think -- Richard Thaler, co-author of Nudge
Daniel Kahneman is one of the most original and interesting thinkers of our time... In this absolutely amazing book, he shares a lifetime's worth of wisdom presented in a manner that is simple and engaging, but nonetheless stunningly profound. This book is a must read for anyone with a curious mind -- Steven D. Levitt, co-author of Freakonomics