When it comes to designing effective signages that are also appealing to the eye, a delicate balance needs to be struck. On one hand, a wayfinding system has to avoid confusion and reduce stress for visitors orienting themselves within complex environments such as a healthcare facility. On the other hand, as a big part of many a visual identity design project, it can help a brand stand out by presenting distinct pops of personality. A follow-up to the first edition that was published in 2013, 'You Are Here 2' showcases a new curation of the best signages and wayfinding systems that enhance spaces and settings around the world today. Whether they serve to simply guide people from point A to point B or elicit curiosity and delight in exploration, these projects reflect the work of designers who are adept at merging form and functionality to demonstrate creative thinking and empathy.


ISBN13: 9789887462958
Format: Hardback
Number of Pages: 272
Publication Date: 19 May 2022
Publisher: Victionary
Publication City, Country: North Point, Hong Kong
Dimensions (cm): 25.5(H) x 19(L)1220
Weight (gm): 1220

Author Biography


You Are Here 2: A New Approach to Signage and Wayfinding

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